Roberta Ed D. Silfen
This is the story of a girl - 1st generation American of immigrant parents. Life as a youngster during the hardships of the depression; the start of the garment center union; World War II and her contribution to the war effort. The story of Sara Beatrice Sober who changed her name to Sally in order to get a job and defy discrimination. She educated herself in the world of women’s fashion and entered seventh avenue in New York first learning from experience enhanced by long hours of education at the Fashion Institute; finally becoming a well known designer; and eventually an entrepreneur founding “Amoureuse Couture” designing gowns for the rich and famous and the well dressed women in this country and abroad including Japan and Saudi Arabia. This successful business went the way of all others in the industry – destroyed by the garment workers union – forced to close its doors. The union is now gone and so is the entire industry. Fashion Avenue in New York City, is no more today. 3
