Empresa y gestión

Economía, finanzas, empresa y gestión / Empresa y gestión (94910)

Economía, finanzas, empresa y gestión / Empresa y gestión
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  • Effective Human Resources Management in Small and Medium Enterprises
    Carolina Machado / CEd Machado / CEdMachado
    Effective Human Resource Management (HRM) methods are essential in tackling today’s employment challenges and changes. As Small and Medium Enterprises (SMEs) continue to flourish, identifying HRM strategies and practices are necessary for these organizations to obtain a competitive management model. Effective Human Resources Management in Small and Medium Enterprises: Global Pe...
    Disponible

    243,46 €

  • Innovations in Services Marketing and Management
    Goyal
    Modern corporations face a variety of challenges and opportunities in the field of sustainable development. Properly managing assets and maintaining effective relationships with customers are crucial considerations in successful businesses. Innovations in Services Marketing and Management: Strategies for Emerging Economies presents insights into marketing strategies and tactica...
    Disponible

    243,06 €

  • Compassionate Vietnamese American Ceos
    Lena Tran
    Much has been written on how to build and grow successful corporations. And yet, traditionally, management gurus often hesitated to explore the role that culture played in corporate success and growth. Recently however, and especially in our straitened economic climate, it has become more acceptable to surmise that culture does indeed play a significant role and to explore alte...
    Disponible

    22,40 €

  • Information Systems and Technology for Organizations in a Networked Society
    Issa
    Modern society is increasingly information-driven, relying heavily on Information Systems (IS) and Information Technology (IT). Business enterprises are no exception, and managers and leaders must learn to make the most of the information resources at their disposal or risk falling behind the times. Information Systems and Technology for Organizations in a Networked Society dis...
    Disponible

    243,14 €

  • The Prosperous Coach
    Rich Litvin / Steve Chandler
    The bestselling book for coaches looking to build a practice with a small number of high-performing, high-paying clients. With over 100,000 copies sold, The Prosperous Coach has helped thousands of coaches and consultants build their businesses by invitation and referral only.Show your clients what they cannot see. Say to your clients what no one else would dare to say. And you...
    Disponible

    58,60 €

  • E-Logistics and E-Supply Chain Management
    Deryn Grahman
    Business models rely on the development and use of technologies in logistics and supply chain management in order to continually improve business processes. E-Logistics and E-Supply Chain Management: Applications for Evolving Business explores the creation of integrated supply chains, the developments of virtual business, and the processes of re-engineering for business develop...
    Disponible

    242,87 €

  • E-Commerce for Organizational Development and Competitive Advantage
    As e-commerce continues to develop, organizations have adopted its technological advancements in order to keep a strategic advantage in the business environment. E-Commerce for Organizational Development and Competitive Advantage provides insight on the challenges related to the management aspects of e-commerce and its influence over organizational development. With the growing...
    Disponible

    242,87 €

  • I’m on Facebook--Now What (2nd Edition)
    Jason Alba / Jesse Stay / Rachel Melia
    Facebook took the internet by storm and brought social media to the masses. There are now over 1 billion people using the site monthly, from all around the world. And Facebook, along with other popular social media properties, has revolutionized marketing. Where marketing was once dominated by one way messages to the masses, it is now much more relationship based. And while...
    Disponible

    22,22 €

  • Modern Entrepreneurship and E-Business Innovations
    Süphan Nasır
    Technology has emerged as an important component in businesses and organizations by allowing for modern innovations through the internet and other information and communication technologies. Modern Entrepreneurship and E-Business Innovations provides advanced knowledge of e-entrepreneurship and innovation as well as emerging theories, applications and challenges. This book is a...
    Disponible

    242,58 €

  • Business Innovation, Development, and Advancement in the Digital Economy
    Oncioiu
    Digital technologies maintain an important tool in today’s business economy. As the economy continues to change, businesses seek out solutions in order to enhance and develop their organization. Business Innovation, Development, and Advancement in the Digital Economy highlights the competitive advantages on the emerging digital economy. Bringing together the classic economy the...
    Disponible

    242,79 €

  • Technological Solutions for Modern Logistics and Supply Chain Management
    Luo
    Technological Solutions for Modern Logistics and Supply Chain Management highlights theories and technological growth in applied research as well as advances in logistics, supply chains, and industry experiences. Aiming to enhance the expansions made towards an efficient and sustainable economy, this book is essential for providing researchers, practitioners and academicians wi...
    Disponible

    243,04 €

  • Strategic Adoption of Technological Innovations
    Caroline Howard
    Strategic Adoption of Technological Innovations brings together research from practitioners on the development, use, and importance of information technology in order to achieve organizational performance. This comprehensive collection is useful for academicians, scholars, researchers and other industry professionals to provide an understanding of strategy and use of informatio...
    Disponible

    230,01 €

  • Dynamic Leadership Models for Global Business
    Peter A. C. Smith / Peter ACSmith / Tom Cockburn
    As global business systems are becoming ever more complex and they continue to grow and expand, it is increasingly more difficult to stand out as an effective and efficient leader. Dynamic Leadership Models for Global Business: Enhancing Digitally Connected Environments describes various models on how to become an outstanding leader in today’s rapidly growing global business en...
    Disponible

    229,86 €

  • Management Innovations for Intelligent Supply Chains
    John Wang
    The effective use of business intelligence, communication, and productivity applications for supply chain management are essential for the achievement and analysis of information sharing. Management Innovations for Intelligent Supply Chains provides comprehensive coverage in the latest research and developments of supply chain management. This reference collection provides rese...
    Disponible

    243,03 €

  • I’m in a Job Search--Now What (2nd Edition)
    Kristen Jacoway
    In the 2nd edition of the book, ’I’m in a Job Search--Now What??? (2nd Edition)’ you will have a step-by-step guide for the job searching process. The book not only covers job searching strategies, but additionally gives information on how to be in a continuous process of career management. No longer are people climbing ladders in employment. Instead, they are on a ramp and nee...
    Disponible

    22,32 €

  • Technical Writing, Presentational Skills, and Online Communication
    Raymond Greenlaw
    This book addresses four main topics: professional ethics, technical writing, presentation skills, and online writing. These topics are woven throughout the book and some of them are the main subjects of one or more chapters. The overarching theme of this book is to provide well-tested, best-practice techniques and strategies for main topic areas while focusing on information t...
    Disponible

    229,44 €

  • Successful Customer Relationship Management Programs and Technologies
    Riyad Eid
    The field of Customer Relationship Management (CRM) has broadened greatly in recent years as technological applications have expanded. Successful Customer Relationship Management Programs and Technologies: Issues and Trends offers the latest research and developments for researchers, practitioners, and academics alike. This volume contains case studies, methodologies, framework...
    Disponible

    242,89 €

  • 42 Rules of Product Marketing
    Brian Lawley / Gary Parker / Phil Burton
    42 Rules of Product Marketing is a collection of product marketing wisdom and insights from forty-two experts from around the world. This book will expose you to the experience and knowledge of a group of the world’s leading product marketing experts with a range of perspectives in both consumer and business markets.In this book, you’ll learn ways to: Craft the right positioni...
    Disponible

    22,43 €

  • The Experience Effect for Small Business
    Jim Joseph
    As every customer knows, the shopping experience is critical to brand satisfaction and loyalty. We all care deeply about the overall experience of the buying process--the marketing message, subliminal cues, the sales approach, personal human interaction...and more. When all of these elements come together in a cohesive and seamless package, a loyal customer is born. Brand strat...
    Disponible

    32,29 €

  • SAP Lessons Learned--Human Capital Management
    LaShonda Rahming / Scott Burton / Steven Chihos
    SAP implementations are always a challenge. An enterprise will deploy its top resources, human and infrastructural, towards a SAP implementation--and yet fall short. Why? Simply because it is the nature of the beast. Typically, SAP implementations are large and complex, involving multiple locations, stakeholder groups and business interests. During an implementation, multiple i...
    Disponible

    22,50 €

  • # SCRAPPY GENERAL MANAGEMENT tweet Book01
    Michael Horton
    You’re the boss. Not merely of a section or a team or a department but of the whole business. You have people whose jobs depend on you. To get here, you’ve probably had the opportunity to learn from some of the best books out there, including Michael Horton’s bestselling Scrappy General Management.But in the harried, routinely-chaotic world you navigate now, a world in which yo...
    Disponible

    22,55 €

  • # BUSINESS SAVVY PM tweet Book01
    Cinda Voegtli
    Does your job require you to manage projects? If yes, wouldn’t you like to be described as a project manager who is a successful, influential and respected leader of important efforts in the organization? Now if that already sounds like you, great! But if not, what you need to get there is known as ’business savvy.’Business savvy does not mean a bagful of academic credentials, ...
    Disponible

    22,55 €

  • E-Adoption and Socio-Economic Impacts
    The study of e-adoption focuses on the implementation and use of the Internet and Internet-based technologies for personal and business activities. This field has become increasingly relevant due to the increased reliance upon the Internet among individuals in both developed and developing countries. E-Adoption and Socio-Economic Impacts: Emerging Infrastructural Effects identi...
    Disponible

    236,71 €

  • Innovations in SMEs and Conducting E-Business
    Electronic business (E-Business) plays a central goal in the economy, facilitating the exchange of information, goods, services, and payments. E-Business is not exclusive for large enterprises. It propels productivity and competitiveness and is accessible to all enterprises, and sophisticated systems like E-Marketplaces act as business integrators, potentiating business opportu...
    Disponible

    256,10 €

  • Electronic Business Interoperability
    Ejub Kajan
    Interoperability is a topic of considerable interest for business entities, as the exchange and use of data is important to their success and sustainability. Electronic Business Interoperability: Concepts, Opportunities and Challenges analyzes obstacles, provides critical assessment of existing approaches, and reviews recent research efforts to overcome interoperability problem...
    Disponible

    237,78 €

  • Strategic Knowledge Management in Multinational Organizations
    ...
    Disponible

    167,43 €

  • Advanced Topics in Global Information Management Volume 2
    Felix Tan
    ...
    Disponible

    74,84 €

  • Publishing Globally
    Infarom Publishing
    Like every other trade nowadays, the book industry is experiencing the process of globalization. For publishers, licensing the translation rights for some titles represents an important direction of development. The traditional way is to find a foreign rights agent or agency to represent the publisher abroad. There are no rules for the process of licensing translation rights...
    Disponible

    18,98 €

  • Climate Change, Supply Chain Management and Enterprise Adaptation
    Costas P. Pappis / Costas PPappis
    Mounting scientific evidence shows that Earth’s climate is dramatically changing due to the greenhouse emissions caused by human activities, notably by burning fossil fuels for energy production and transport. Climate Change, Supply Chain Management and Enterprise Adaptation: Implications of Global Warming on the Economy aims to provide one among many diverse responses to a gro...
    Disponible

    236,34 €

  • Handbook of Research on Digital Media and Advertising
    Media professionals today are facing numerous changes within mass media that will continue to impact the creation and delivery of persuasive messages. The Handbook of Research on Digital Media and Advertising: User Generated Content Consumption bridges the gap between professional and academic perceptions of advertising in new media environments through defining the evolution o...
    Disponible

    348,80 €


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